Pamela Capalad is a Certified Financial Planner and owner of Brunch & Budget, who's been working at boutique firms in the financial services industry for more than seven years. One day, she was sitting around a fire pit with a friend who said she really needed help with her money, but was afraid to talk about it, so Pamela suggested they do it over brunch. Immediately her friend's shoulders untensed and her eyes lit up. "Yes! Let's do, like, a brunch and budget!" And the rest is history. Pamela is based in Brooklyn, but serves clients virtually across the country.